I. Introduction
Merapi is a strata-volcano located in Central Java, Indonesia, about 30 km north of Yogyakarta city which has more than one million inhabitants (Figure 1, Figure 2). It is part of the volcanic front of the Sunda-Banda magmatic arc produced by collision of the Australian plate under the Eurasian plate. The Indonesian archipelago resulted from complex and diverse tectonic processes. The present phase of volcanic activity in Indonesia commenced in the mid-Miocene and is still in progress. Having an average eruption frequency of once every 4-5 years with more explosive and larger episodes every few decades, this volcano is considered one of Indonesia’s most active volcanos. Despite the danger of living close to a volcano, many people occupy fertile land surrounding Merapi, risking exposure to volcanic mudflow and possible larger explosive eruptions. For this reason, Merapi was selected as one of the focus volcanoes during the International Decade for Natural Disaster Reduction
Figure 1.Regional map of Merapi and its surroundings
Figure 2.Morphology of modern Merapi, with Merbabu mountain behind, seen from approximately 20 km south of Merapi.
Figure 3.Map of the Indonesian volcanic distribution location shows general tectonic setting and distribution of active volcanoes (marked as circles). Arrows indicate the direction of movement
MORPHOLOGY
Merapi forms a bell-shaped topography that has a mean dip angle of 5° up to 1300 m and 15° up to the summit of 2911 m. Merapi's morphology is characterized by steep erosion valleys of all sizes and radial ridges. The SO2 gas is continuously discharging from the fumaroles and the lava dome.
YOGYAKARTA city:
Yogyakarta Special Region (Daerah Istimewa Yogyakarta, DIY) is officially one of Indonesia’s 32 provinces. This city is one of the foremost cultural centers of Java. This region is located at the foot of the active Merapi volcano. The population of Yogyakarta is approximately 3.311.812 
Geographically, Yogyakarta Special Province is situated in the Southern part of Central Java. It is about 600 km eastern from Jakarta, and 1000 km from Bali. The majority residents of Yogyakarta are Javanese whose language derives from ancient Sanskrit. The average daily temperature range between 28oC up to 35oC
II.Event Summary
Mount Merapi erupted Tuesday, October 26, 2010 at 17:02 West Indonesia Time.
As informed by the Center for Volcano logy and Geological Hazard Mitigation: Thursday night 28 October 2010 and Friday 29 October 2010 it sent deadly heat clouds down its slopes killing 64 people and destroying villages previously thought to be safe. Around 1,000 refugees from Kepuharjo village, Kecamatan Cangkringan and Kabupaten Sleman had to be immediately relocated.
In early November, the death casualties due to Merapi volcano eruption reached 259 (two hundred fifty nine) people. To date, there have been more than 500 people killed and over 400,000 people forced to flee their homes (according to the Indonesian Agency for Disaster Management).
In early December, after the government downgraded the alert level, many evacuees have left the evacuation points to return home. However, the government warned that there was still a danger of volcanic mud flooding homes and properties.
There are still thousands of families who cannot return to their villages because they were destroyed by the volcanic eruption.
Trees flattened by volcanic mudflows generated during the 2010 eruption of Merapi.
III. Effects of Merapi volcano eruption
A. RESCUE EFFORTS TO MERAPI 
Seeking help: Rescuers arrive with injured children on the back of a truck to a safe zone in Yogyakarta for treatment as survivors continued to flee from the erupting Mount Merapi
Disaster zone: A rescuer carries an injured woman along a dusty road with fires raging beside it
B. DAMAGES
Apocalyptic scene: Dead farm animals lie amid the ash-covered Central Java village of Argomulyo
More than 40,000 people are living in cramped temporary shelters near Yogyakarta, having been ordered to evacuate the danger zone
IV. HAVI Social Responsibility
A. INITIATE CHARITY PROGRAM
Monday, 8 November 2010:
• HAVI Indonesia immediately liaise with Ms. Rini Wardhani (McD) & Ms. Natalia (McD) of McDonald’s Indonesia to communicate our intent to launch charity and relief support for the victims.
• HAVI Indonesia mobilized Red Cross Indonesia to initiate a Blood Drive, which was held at HAVI Jakarta DC. • Coordinate with HAVI QA and Transport team for using the truck to collect the charity goods and also using of strong room as temporary storage for charity goods. • Coordination with HAVI Security and Safety team to act as the field coordinator for charity goods storage at strong room, and also the field coordinator for Blood Donor activity.
Tuesday, 9 November 2010:
• Red Cross Indonesia (Palang Merah Indonesia) confirmed sending their mobile Blood Donor unit to HAVI Jakarta DC on Thursday, 18 November 2010.
• Gave information to McDonalds Indonesia regarding to our plan to conduct Blood Donor activity in HAVI Indonesia office.
• Commence the announcement of Charity drive to all HAVI Indonesia employees via Email and
public notice board.
• Employees were invited to participate in drive to give in cash or kind.
• Raised a Plea for Assistance Charity program for MERAPI to HAVI Greater Asia Region Office.
Until mid December 2010, we have received more than 200 pieces of clothes, instant baby food, dry foods, bandage and other survival aid for disaster victims.
HAVI Employees participated in collecting funds, clothes and other essentials (blanket, medicine, etc.,) for Merapi disaster victims.
B. Joint CSR Program between PT HAVI Indonesia and McDonald’s Indonesia (Blood Donation Drive)
In response to this partnership, Communication and Marketing Director PT Rekso Nasional Food, Dian Supolo commented “We are fully supportive of this blood donation. As a brand that carries the spirit for Balanced Active Lifestyle, we support all the initiatives that embrace people to share the good causes as well to create a healthier life for everyone. For the last one year, Rekso Nasional Food has work hand in hand with HAVI Indonesia. Close relationship between HAVI Indonesia and RNF is based on the same goal and commitment to offer the best service for its consumers by providing the prime quality for customer happiness. Through this activity, we are again working together to ensure the best quality by facilitating blood donation for the people in needs.”
Beside the blood drive and logistic aids, McDonald’s Indonesia has also delivered 25,000 package of rice menu to the refugees of Merapi in recent time. A donation drive is also currently ongoing to collect clothing and essential items for the victims of Merapi, with HAVI Indonesia dedicating several trucks to help distribute the items to the designated sites.
C. FUND RAISING
HAVI Indonesia received generous contribution of cash donations from all BUs in HAVI Greater Asia Region to help the victims of the Merapi disaster. Each BU further matched employees' contributions on "a dollar-for-a-dollar" basis. The total cash funds raised from all BUs in HAVI GAR amounted to USD10,576.
C. Crisis Recovery - Execution
McDonalds Indonesia is working closely with HOPE foundation to distribute the fund donation to help the disaster victims. HOPE foundation and HOPE worldwide, in their commitment to help serve the underprivileged, have not failed to be at the sides of those who have suffered and lived through tremendous pain. The most prevailing need in most of these places is not just relief work after the disaster but development. Sustained development is needed to educate the people, not just on how to overcome similar disasters, but to open new avenues for them. HOPE foundation and HOPE worldwide not only offers immediate relief to the survivors but also for as much as it is possible, stays back at the site to help the residents rebuild their lives from the pieces long after other non¬profit organizations have left. We want to let them know that there is still hope and that they have not been left to face their fears by themselves.
HAVI Indonesia will be presenting our cash donation to Rekso National Food on 22 Dec 10 to be jointly presented to HOPE to help the disaster victims to rebuild their lives.
